![The Regal Cinemas in Times Square in New York on Monday, September 7, 2015. Regal Cinemas announced that it will start using "dynamic pricing" by charging higher ticket prices for hit movies The Regal Cinemas in Times Square in New York on Monday, September 7, 2015. Regal Cinemas announced that it will start using "dynamic pricing" by charging higher ticket prices for hit movies](https://c8.alamy.com/comp/2EWX9EW/the-regal-cinemas-in-times-square-in-new-york-on-monday-september-7-2015-regal-cinemas-announced-that-it-will-start-using-dynamic-pricing-by-charging-higher-ticket-prices-for-hit-movies-and-lower-prices-for-films-that-flop-the-experiment-will-start-in-2018-photo-by-richard-b-levine-2EWX9EW.jpg)
The Regal Cinemas in Times Square in New York on Monday, September 7, 2015. Regal Cinemas announced that it will start using "dynamic pricing" by charging higher ticket prices for hit movies
![Regal Cinemas Posts Falling Financial Results While Prices Rise at Movie Theaters – The Hollywood Reporter Regal Cinemas Posts Falling Financial Results While Prices Rise at Movie Theaters – The Hollywood Reporter](https://www.hollywoodreporter.com/wp-content/uploads/2017/04/gettyimages-672899240_-_h_2017.jpg?w=1296)
Regal Cinemas Posts Falling Financial Results While Prices Rise at Movie Theaters – The Hollywood Reporter
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